Once your prospects in Pardot have been nurtured and their score and grade meet the threshold you set, the next
Tag: Engagement Studio
Make Change to Prospect Scores in Pardot Engagement Studio
One of my favorite features in Pardot is the Engagement Studio. While it is thought of most often as a
Pardot and What You Need To Know about Opportunities
The Austin, TX Pardot Community Group, led by Salesforce MVP Lara Black, hosted a user group meeting in August dedicated
How to Track Opt-Outs from Engagement Studio Lists
When you have Engagement Studios running, sometimes it can be useful to know when people unsubscribe from the lists being
How to Notify Multiple Prospect Owners in Pardot
In Pardot a Prospect record has one owner. That ownership is typically tied to the same Lead or Contact Owner
The importance of order of operations in Pardot
Keeping the order of operations requirements in mind in Pardot is important. It will help you avoid situations where you try to understand why something didn’t work as you expected it to.