In Pardot a Prospect record has one owner. That ownership is typically tied to the same Lead or Contact Owner
Tag: Engagement Studio
The importance of order of operations in Pardot
Keeping the order of operations requirements in mind in Pardot is important. It will help you avoid situations where you try to understand why something didn’t work as you expected it to.
Using Salesforce Custom Object data with Pardot Engagement Studio
See how to use data from Salesforce Custom Objects in Engagement Programs in Pardot.