When you have Engagement Studios running, sometimes it can be useful to know when people unsubscribe from the lists being
In Pardot a Prospect record has one owner. That ownership is typically tied to the same Lead or Contact Owner
Keeping the order of operations requirements in mind in Pardot is important. It will help you avoid situations where you try to understand why something didn’t work as you expected it to.
See how to use data from Salesforce Custom Objects in Engagement Programs in Pardot.