The Austin, TX Pardot Community Group, led by Salesforce MVP Lara Black, hosted a user group meeting in August dedicated to Opportunities in Salesforce and how to make the most of them in Pardot.
We all need opportunities in Salesforce, and we rely on them to track our deals and KPIs and pipeline.
Expand your marketing efforts by knowing what you can and can’t do with Opportunities in Pardot. Everything from mail merging in emails (no) to sending Engagement Studio emails (yes).
Watch the recording below.
Pardot Solutions Architect at DemandGen
I'm a marketing automation and CRM consultant, with a focus on Pardot, Marketing Cloud, and similar MAPs. I'm super passionate about marketing operations and campaign architecture. Marketing attribution is my jam. I'm 5x Certified (working on a few more) and a 2x Trailhead Ranger. I'm the leader of the Tampa B2B Marketer Community Group, and the global B2B and B2C Marketer Community Group Leader meeting. I love metal, Morrissey, animals, and native plant gardening.
Latest posts by Ben LaMothe (see all)
- Assign MQLs by Region with Engagement Studio in Pardot - September 13, 2021
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- Pardot and What You Need To Know about Opportunities - August 26, 2021