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Tag: pardot community group

Lead conversion and opportunity tracking reports in Salesforce

November 16, 2023 Ben LaMothe Best Practices, Reporting, Videos Leave a comment

With proper data set up, Salesforce marketing reports can help marketers using Account Engagement (Fka Pardot) demonstrate their contributions to

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Salesforce Labs App Demo: Account Engagement Automates… Record Creation!

April 21, 2023 Ben LaMothe Pardot-Salesforce Integration, Salesforce Community Group, Third Party Integrations Leave a comment

The Salesforce Marketer Group (Pardot) in Tampa was joined by Amanda Benjamin, Jacqueline Fassett, and Chris Bayerle from the Salesforce

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Salesforce Campaign Hierarchies and Best Practices for ROI Reporting

March 31, 2023 Ben LaMothe Pardot-Salesforce Integration, Reporting, Salesforce Community Group, Tips & Tricks, Videos Leave a comment

Earlier this month the Salesforce Account Engagement (fka Pardot) Community Group in Melbourne, Australia hosted a meeting focused on campaign

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How Salesforce Lead Assignments work in Pardot (MCAE)

March 4, 2023 Ben LaMothe Lead Routing, Pardot-Salesforce Integration, Prospect, Salesforce Community Group One comment

In March the Boston Pardot Community Group held a meeting called “Upskill in 20: Deep Dive into MCAE / Pardot’s

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Building a Cross-team ABM Engine with Pardot and Salesforce

November 22, 2022 Ben LaMothe Account-Based Marketing, Best Practices Leave a comment

Earlier this month the Boston Salesforce Marketer Group (Pardot) held a virtual panel discussion on the topic of building cross-team

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Active Pardot & Marketing Cloud Community Groups in the US and Canada (November 2022)

November 16, 2022 Ben LaMothe Salesforce Community Group Leave a comment

The Salesforce Trailblazer Ecosystem is one that must be seen and experienced to truly understand and appreciate. You’ve probably heard

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