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Category: Prospect

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How to avoid Pardot-Salesforce sync errors when importing lists

November 29, 2022 Ben LaMothe Best Practices, Pardot-Salesforce Integration, Prospect, Tips & Tricks Leave a comment

Field sync errors are one of the most common problems reported by Account Engagement (Pardot) customers. The number of sync

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See the sent list for a Pardot Lightning Email in Engagement Studio

November 7, 2022 Ben LaMothe Prospect, Tips & Tricks Leave a comment

The Account Engagement (Pardot) Lightning Email Builder is great, there’s no doubt. But it’s not without its gaps. One of

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How to prevent Pardot category scores from overinflating

October 12, 2022 Ben LaMothe Best Practices, Prospect, Scoring and Grading Leave a comment

One of the features that sets Pardot/Account Engagement apart is scoring categories. Not only can you see the aggregate score

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How to keep your Pardot database clean and healthy

August 30, 2022 Ben LaMothe Best Practices, Prospect, Tips & Tricks, Videos Leave a comment

The Tampa Pardot Community Group recently hosted guest presenter Al Iverson for a session about Pardot prospect database cleanliness and

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Combine Marketing Data Sharing in Pardot with Salesforce Flow

August 24, 2022 Ben LaMothe Best Practices, Pardot-Salesforce Integration, Prospect, Tips & Tricks Leave a comment

This is a guest post written for PardotGeeks.com by Timo Kovala, Lead Marketing Consultant at Biit If you are using

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How to stop prospects from joining a Pardot Engagement Studio

February 6, 2022 Ben LaMothe Prospect, Tips & Tricks One comment

You have an Engagement Studio that has run its course. There are prospects in process who have not completed the

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