Testing a standard Account Engagement / Pardot form is simple enough: Go to the URL and complete it. However doing
Author: Ben LaMothe
I'm a Salesforce MVP, 3x Salesforce Marketing Champion and leader of the Tampa B2B Marketers Community Group for Pardot. I am a recipient of the Trailblazer Golden Hoodie, and I am a board member for Florida Dreamin', the annual Salesforce Trailblazer Community Conference in Florida.
I enjoy helping people and organizations get the most out of their investments in marketing automation and marketing operations.
You can find me on LinkedIn: https://www.linkedin.com/in/benlamothe/
Want to work together? Email me at blamothe at bdo dot com.
Building a Cross-team ABM Engine with Pardot and Salesforce
Earlier this month the Boston Salesforce Marketer Group (Pardot) held a virtual panel discussion on the topic of building cross-team
How to: inject company logos into Pardot Landing Pages dynamically
If you’re in Marketing Operations then there’s a good chance you’ve come across Clearbit one time or another. As a
Active Pardot & Marketing Cloud Community Groups in the US and Canada (November 2022)
The Salesforce Trailblazer Ecosystem is one that must be seen and experienced to truly understand and appreciate. You’ve probably heard
How to: Update a Link in an Email after it’s sent out of Pardot
Here’s a short video I did recently for the BDO Digital Demand Gen TV YouTube channel about the power of
See the sent list for a Pardot Lightning Email in Engagement Studio
The Account Engagement (Pardot) Lightning Email Builder is great, there’s no doubt. But it’s not without its gaps. One of