In this session, Mark Somers returns to share how to leverage custom objects and flow to automate Promotional or Referral
How to report on post-Pardot campaign sales activities in Salesforce
Being able to report when a campaign member from a form completion in Account Engagement (Pardot) becomes related to an
How to build Account Engagement (Pardot) reports in Salesforce
One of the great things about Account Engagement (Pardot)’s native integration with Salesforce is the ability to build Pardot reports
How to build scoring categories in Account Engagement (Pardot)
Account Engagement (Pardot) enables marketing teams to build scoring categories around specific products and more. Pardot scoring categories are helpful
Mistakes were made: how best to use wait periods in Pardot Engagement Studio
Not too long ago I made a rookie mistake with an Engagement Studio that I had built in Account Engagement
How to build your own surveys in Account Engagement (Pardot)
The landscape of survey options for digital marketers is vast. With so many available tools, it is understandable that building