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Category: Tips & Tricks

cookies in ceramic plates

How to see if your Pardot tracking code is not setting cookies

January 19, 2024 Ben LaMothe Best Practices, Prospect, Tips & Tricks Leave a comment

Before you create another form in Account Engagement (FKA Pardot), do yourself a favor. Head over to the Conversions report

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How to track your prospect database churn in Pardot

January 9, 2024 Ben LaMothe Best Practices, Tips & Tricks Leave a comment

In Account Engagement (Pardot) the dashboard shows you how many new prospects were created on a daily/weekly/monthly basis. The visualization

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Don’t use Custom Redirects in Pardot for Google Ads tracking

January 5, 2024 Ben LaMothe Reporting, Third Party Integrations, Tips & Tricks Leave a comment

Using Custom Redirects in Account Engagement (Pardot) for tracking Google Ads clicks produces unreliable data. What you see in MCAE

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Identify Google Workplace users in your Pardot Prospect database

December 14, 2023 Ben LaMothe Tips & Tricks, Videos Leave a comment

The announcement from Google and Yahoo! around changes to policies for bulk emailers created a bit of a stir among

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How to create multi-language forms in Pardot

September 8, 2023 Ben LaMothe Tips & Tricks Leave a comment

Handling multiple languages with Account Engagement (Pardot) forms has always been complex — especially when it comes to reporting. But

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How to use Salesforce flow to copy assets between Pardot Business Units

August 29, 2023 Ben LaMothe Pardot-Salesforce Integration, Tips & Tricks Leave a comment

In July Erin Duncan, Pardot Product Director at Sercante, published a post to the The Spot for Pardot blog called

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