The Tampa Pardot Community Group recently hosted guest presenter Al Iverson for a session about Pardot prospect database cleanliness and email validation.
Al Iverson is Director of Deliverability Projects & Services at Kickbox and publisher of the popular Spam Resource blog. Previously Al was the Director of Deliverability for Salesforce Marketing Cloud at Salesforce.
The session was based around a blog post about I wrote for the DemandGen blog. In the post I explain ways to clean your database today, and steps you can take to keep it clean in the future.
Watch the recording here:
Marketing Technology and Marketing Operations Consultant at Ben Does MarTech
I help B2B companies and nonprofits get more out of their marketing technology and Salesforce CRM. My expertise spans marketing operations, marketing technology, lead management and qualification, and campaign execution. I specialize in Marketing Cloud Account Engagement (Pardot), HubSpot, Marketing Cloud Next (aka Marketing Cloud Growth/Advanced), and Salesforce Sales Cloud.
I enjoy helping people and organizations get the most out of their investments in marketing automation and marketing operations.
You can find me on LinkedIn: https://www.linkedin.com/in/benlamothe/
Want to work together? Email me at ben dot lamothe at gmail.com
I enjoy helping people and organizations get the most out of their investments in marketing automation and marketing operations.
You can find me on LinkedIn: https://www.linkedin.com/in/benlamothe/
Want to work together? Email me at ben dot lamothe at gmail.com
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