The benefit of the tool is that it allows you to enhance your Pardot forms by backfilling data from ZoomInfo, instead of asking for the fields outright.
Watch the recording below:
Latest posts by Ben LaMothe (see all)
- Pardot Specialist Certification Exam Prep Series (2022) - May 13, 2022
- Twin Cities Pardot User Group Meeting: Exploring Salesforce Engage - April 20, 2022
- Tampa Pardot User Group Meeting: Account-Based Marketing in Pardot - March 3, 2022