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Tag: prospect lists

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Why the Pardot email preference center is so important

January 12, 2024 Ben LaMothe Best Practices Leave a comment

I had a philosophical conversation with Peter Sabba about the utility of email preference centers and their value as a whole to

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How to track your prospect database churn in Pardot

January 9, 2024 Ben LaMothe Best Practices, Tips & Tricks Leave a comment

In Account Engagement (Pardot) the dashboard shows you how many new prospects were created on a daily/weekly/monthly basis. The visualization

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